Shirley Raines
Founder of Beauty 2 The Streetz, community activist
Shirley Raines, a compassionate community activist and the visionary founder of the non-profit organization Beauty 2 The Streetz, passed away on January 27, 2026, in Henderson, Nevada, at the age of 58. Born on December 29, 1967, in Compton, California, Raines dedicated her life to serving unhoused communities, bringing dignity, resources, and hope to thousands across Los Angeles and Nevada. Her profound impact stemmed from a deeply personal journey, transforming her own grief into a powerful mission of selfless service.
Raines's path to advocacy began in 2017, when she started providing essential services on Skid Row in downtown Los Angeles. What began as an individual effort quickly blossomed into Beauty 2 The Streetz, officially registered as a 501(c)(3) non-profit in 2019. Through this organization, affectionately known as "Ms. Shirley" to her millions of social media followers, she offered not only food, hygiene supplies, and clothing but also hair and makeup services, emphasizing the importance of self-care and dignity for those experiencing homelessness. Her heartfelt videos on platforms like Instagram and TikTok garnered immense support, amplifying the voices of the underserved and challenging societal perceptions of homelessness.
Her tireless advocacy and unwavering commitment did not go unnoticed. Shirley Raines was recognized nationally for her groundbreaking work. In 2021, she was named CNN Hero of the Year, an honor that brought further attention and resources to her cause. Her influence continued to grow, leading to her recognition as an NAACP Image Award Winner for Outstanding Social Media Personality in 2025 and being highlighted as a TIME100 Creator in the same year.
Shirley Raines believed that being without a home did not diminish a person's humanity. She often greeted those she served with terms of respect like "king" or "queen," fostering a sense of worth and individuality. Her legacy is one of profound empathy, demonstrating how a single individual's dedication can inspire millions and create lasting change in the lives of the most vulnerable. She is survived by her family and the countless individuals whose lives she touched and transformed.